About Us

Backing traders with capital, experience, and the support they actually need.

At Upside Funding, we know that trading is about more than just numbers. It’s about mastering discipline, strategy, and the drive to succeed. Founded in 2024 by two former Citigroup Managing Directors, we bring over 60 years of combined trading experience to create a prop firm like no other. We’ve spent decades mentoring traders, watching them grow, and helping them achieve results they never thought possible. Now, we’re here to do the same for you.

Why We Built Upside Funding

Our mission is simple: to give traders the opportunities we wish we had when starting out. After months of breaking down what the top prop firms offer, we realized something big was missing—a true partnership between firm and trader. We’ve seen firsthand how the right mentorship and support can transform a trader’s career, and we’re committed to bringing that same opportunity to traders worldwide.

Upside Funding was built to fill the gap we saw in the industry and to help traders, from beginners to pros, reach their full potential.

What Makes Us Different

When you trade with Upside Funding, you’re not just joining another prop firm. You’re partnering with a team that’s invested in your success. Here’s what sets us apart:

Led by Experts

Founded by two former Citigroup MDs with over 60 years of trading expertise, we offer unparalleled industry experience.

Real Funding

This isn’t a simulation—you’ll trade with real capital, starting at $300K and scaling up to $1.5M.

1:1 Mentorship

No other firm gives you personal access to our CEO and mentors to help you scale your account and refine your strategy.

Built for All Levels

Whether you’re new to trading or a seasoned pro, we’ve designed our system to work for everyone.

Global Reach

Supporting traders in 190+ countries, we’re as global as the markets you trade.

Flexibility First

With no consistency requirements, static drawdowns, and freedom to trade news, weekends, and use EAs or bots, you’re in control.

More Than a Prop Firm

Upside Funding is more than just a funding partner—it’s a community. We’re here to build a culture of learning, growth, and collaboration. From personalized mentorship to flexible trading conditions, we’re redefining what traders can expect from a prop firm.

At Upside, we don’t just back your trades—we back you.